Finally, an agency website that’s functional. CP+B (part 2)

OK, so they really weren’t lying.

My post went up this morning and in the 5hrs it’s been live over 30 people have been driven from Crispin Porter + Bogusky’s new website through to my blog. Reason being that the post appears on their home page (see details below).

CP+B home page - Dom Hind Collective reference

CP+B home page - Dom Hind Collective reference

CP+B home page - Dom Hind Collective reference (detail)

CP+B home page - Dom Hind Collective reference (detail)

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FINAL THOUGHT:

Imagine if you were pitching against these guys and wrote a couple of articles about your agency vs Crispin. It could definitely be interesting.

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6 Responses to Finally, an agency website that’s functional. CP+B (part 2)

  1. Will Rollo says:

    It’s big and clunky.

  2. dominiquehind says:

    It might be, but it is quick, functional, informative and easy to use. You don’t need to learn how to use it when you arrive at the site. Doesn’t work for everyone, but I like it.

    Would be great if they could combine something like this with the functionality of the Zaaz website. I love that site and it’s simplicity (see previous post on it).

  3. frank says:

    Come on, you can’t throw a bunch of feeds on your ageny’s page and call it “functional”. Yes, it’s dynamic content and they have given up some control to the user. Welcome to 2001. I guess it’s still true that agencies think they reinvented the wheel anytime they do something other than a piece of brochure-ware…

    When an agency creates a site that makes me give up my gmail, ebay, amazon, etc I will grant them a “functional” title.

    If anything it should get props for transparency (I think.. I don’t see anything negative up there yet…)

    Rather than usual agencies list of “we can do no wrong” accomplishments it would appear that you can see what the world at large is saying about their work. Thats cool. But not functional.

  4. Josh says:

    Love it. This is the way we want to consume content. Really like the auto play on Youtube feed. Found myself naturally watching stuff for ages. I think it makes both the agency and it’s brands feel energized. Shows the consistency and breadth of the work and it’s also a nice way to take the “we do web” bit out. Not that they needed that.

    Interesting to see rip-off ads feeding through as well CP+B work. Don’t know what clients would feel about that but it definitely ads to the experience.

  5. rob says:

    I think if you did try and sabotage them by writing a critical blog post about them – expecting it to appear on their site, it would fail. By having a link to a post that scrutinies them would only reinforce how open they are to criticism. And that is a virtue.

  6. Passer-by says:

    It was rather interesting for me to read the article. Thanks for it. I like such themes and everything that is connected to them. I would like to read more on that blog soon.

    Best wishes

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